Technology Access Partners :: accessing medical technology

During this 60-minute webinar Martin Gold discussed sales techniques to sell new and existing medical products to hospital customers in a way that results in improved sales performance.

 View the multimedia presentation

This program addresses the following: 

1. Traditional sales approaches and why they often fail
2. The process for developing a Clinical Champion
3. Partnering with your Clinical Champion to create a hospital strategy
4. The role of reimbursement in the sales process
5. Partnering with the hospital during the sales process